Valeggio
Sector
Location
Services
Iconography
Year
2024
Country
Italy
Translating the essence of a town into a clean and cohesive visual language for intuitive communication.
this conceptual project presents a bespoke iconography rooted in minimalism, clarity, and user-centered design.
Guided by the town’s unique character—its cultural landmarks, landscape, and way of life—each icon was carefully developed to translate essential elements of the city into simple, legible, and harmonious forms. The visual system prioritizes consistency and geometric precision, ensuring intuitive recognition across both physical and digital applications.
By reducing complexity and emphasizing symmetry, the project enhances the way citizens and visitors navigate and engage with the town. This reimagined visual language not only strengthens local identity but also positions Valeggio sul Mincio as a place where tradition meets thoughtful modern design.
