Fabricka
Sector
Industrial Architecture Studio
Services
Logotype
Iconography
Year
2022
Country
Brazil-USA
An identity defined by visual rhythm, structural balance, and the quiet strength of essential forms.
This visual identity project presents Fabricka®, a fictional brand built upon the expressive strength of a single letter: the Latin capital F. More than a typographic exercise, the logotype becomes a structural foundation where form, meaning, and symbolism converge to evoke the brand’s conceptual essence.
The design approach transforms the letter into a visual anchor, rich in compositional logic and flexibility. The logo conveys a robust presence while remaining open to modular variations and symbolic interpretations — balancing identity with adaptability.
At the heart of the system are visual motifs derived from the formal qualities of the logomark. These graphic elements extend the brand narrative, creating cohesion across applications while offering visual rhythm and texture. The result is a sophisticated identity system that reflects the brand’s fictional attributes: precision, structure, and expressive minimalism.
